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Exposition Writer Exposition Writer Exposition Writer: How Can He Help As indicated by the educators' perspective, understudies ought to be fit to compose any exposition, paper, theory, thesis or article that is doled out to them. Educators are for the most part not worried about understudies issues and think of it as their reasons if whenever they illuminate the instructor that they are having something like trouble during the time spent composing the allocated task. Have you confronted this sort of issues? Is it accurate to say that you are searching for profoundly qualified article author to compose an exposition of prevalent quality? You are not the only one and today you can discover heaps of expert composing organizations. Article Writer: Advantages Spare your time. Isn't it increasingly critical to concentrate on the other significant things throughout your life than spend it on paper composing? Experienced expositions essayists realize that understudies life is troublesome and they can assist you with completing your custom papers. Invest your significant energy in things that are increasingly significant for you. You will get a total and expert paper that completely addresses every one of your issues. Expertly composed papers and articles are genuine models for your own paper composing. Try not to burn through your time scanning for various sources and books. Proficient explores and journalists can manage your unique needs. They will make a total exploration that you can use to make a specially composed paper that meets your motivations. You will be furnished with the best accessible. The first scholarly paper will be composed regarding the matter that you require: Paper author is the best alternative for understudies soliciting help in wording from composing. Utilizing worldwide gauges for composing they will assist understudy with raising their evaluations and to get commendable remarks from instructors. Exposition Writer Must Be Reliable! In any case, don't deliver to far fetched exposition essayist. As a rule, their reports, papers, articles, theses, addresses are flawed and counterfeited. Literary theft is a scholarly offense and understudy who is blameworthy of copyright infringement is viewed as the guilty party who wrongfully utilized another writers words in his own composition. Simultaneously if the author doesn't give appropriate references in his work is likewise considered as written falsification. Proficient organizations generally have unique programming to deal with literary theft. Additionally, you get an opportunity to request adjustments or amendments required for the paper. In the event that you feel that you need an expert assistance, or you just would prefer not to invest your significant energy causing examination or conceptualizing for thoughts, to turn into our client and you will get profoundly proficient assistance short-term! Understand more: School Essay Factious Essay Contention Essay Writing English Essay Writing Composing Thesis Papers

Language Speech Process :: essays research papers

It is astounding to glance back at our history to perceive how humankind has created and advanced. One of the noteworthy crossroads in history was the intellectual accomplishment known as language. This capacity to speak with others would make the way for human articulation and perception. Language is a theme that includes the entirety of the subjective procedures. Despite the fact that dialects do share a significant outline highlight, the most crucial structure highlight of language is efficiency. Without language humankind as we probably am aware it would not exist. Since we have the intensity of language we can speak with each other to create and make. Yet, what is considerably additionally astounding about language is its adaptability to go about as a type of correspondence we would somehow or another be without. The capacity to convey is fundamental to all types of species, be it people or creatures, some can all the more likely impart then others. In any case, no species has h ad the option to outperform the precision and adaptability that recognizes human correspondence, a capacity due in incredible part to our capacity to utilize language. All dialects started as some type of discourse, yet gradually advanced into a composed framework also. Language is characterized as a lot of images and rules for the blend of these images that take into consideration correspondence and cognizance among people. Language is novel in that everything that we allude to is represented in a word. Be that as it may, plainly language doesn’t essentially comprise of the considerable number of words we know put into one major gathering. For each word we use there is a standard that oversees how it very well may be joined with another word. These standards, or syntax, are normally used to depict the plan of words in sentences, however it is really a progressively explicit term alluding to the guidelines for consolidating any unit of language, word, sentence, or sound. Be that as it may, language is considerably more then a gathering of sounds or markings on paper. The sounds and images that others make mean something. This piece of langua ge is called semanticity, which implies that the images of language allude to significant pieces of our reality. One major discussion that has been energized for quite a long time is whether creatures (non-human species) can impart. The appropriate response, yes creatures (non-human species) can impart, however one more inquiry emerges, would we be able to believe this type of correspondence to be language? The appropriate response is astonishing; a few species (I.

College Admission Essay Tips For College Entrance Essay

College Admission Essay Tips For College Entrance EssayPreparing a college entrance essay is a long, arduous process that can take months. When you are preparing for the SAT or ACT exam, you will want to study. Here are some tips to help you create your essay the right way.The first tip for a college entrance essay is to keep it simple. Your college entrance essay should be composed in a manner that will be easy for a computer to read. Some college admissions officers will not read essays by students that are difficult to understand. So, keep your essays simple by using simple language and short sentences.Second, do not write the college entrance essay as if you were writing an essay in class. If you are writing a college admission essay for an honors course, you may need to change certain words and phrases that you may find confusing in order to make the essay more interesting. Also, try to think of your essay as if you were a professional writer instead of a student. A college entr ance essay is only meant to serve as a stepping stone to the college admission process. So, it is wise to keep your speech simple and to avoid becoming too creative.Third, remember that when you are writing a college entrance essay, you are the expert in your field. You should use that knowledge to your advantage when writing your essay. It is tempting to try to come up with great ideas that are original, but the truth is that they might be too complex for most college admissions officers to understand. They need a simple story or idea in order to evaluate your application and determine whether or not you are a good fit for the college. So, if you have an idea that will be too difficult for them to understand, then don't bother trying to come up with it.Fourth, do not be afraid to write about yourself when writing a college entrance essay. Think about what you want to show off about yourself. Most college admissions officers will use your essays to help determine your future in scho ol. So, it is important that you show that you are well rounded and unique. However, do not include things that might make you seem overqualified.Fifth, a good essay is one that has a clear, concise, and meaningful ending. Finally, if you have any doubt that your essay is ready, send it to several college admissions officers. By doing this, you will get feedback on how you should rewrite your essay. Make sure that you do not leave out any of the information that you have given. Also, if you have any questions about the essay that you sent, contact the college admissions officer.Now that you know the tips for a good college entrance essay, the time to practice applying them is now. Do not worry if you do not have any great experience with college admissions essays. As long as you keep all of the tips in mind, you will be able to write a great essay. One last tip is to begin your college admission essay by describing the primary trait you want to see in yourself when others look at yo u.Using these tips will help you write a college entrance essay that will stand out from the rest. The worst thing you can do is not put forth the effort necessary to produce a successful college entrance essay.

Integrated Plant Survey - 7255 Words

Introduction The integrated plant survey was conducted at King James Processed Meat Products located at Pinalad Road in Pasig City.The off campus Integrated Plant Survey was conducted to expose a group of students assigned to the company, on the various managerial aspects of actual meat processing operations and enable them to apply the theories and principles of the four core managerial functions learned in the 20 weeks training program. With this in mind, the students realizes the value of an Integrated Plant Survey, specifically the opportunity to broaden ones knowledge on the various aspects of the meat processing through an exposure to a plant operations survey. Purpose of the report This report primarily aims to apply and†¦show more content†¦3. Lack of information with regards to the operational standards and procedures. No written guidelines as to the processes and methods in place in the plant. The group only relied on interviews with the owner and the operations manager. 4. Lack of information with regards to human resource management. There were no written policies and guidelines, which should have been the bible of the management and the employees. Company Background Name Of Company: King James Processed Meat Products Address: San Juan Street, Pinalad Road Centenial II Brgy Pinagbuhatan, Pasig City Industry Meat Processing Products Fresh Processed Meats Brief History King James Processed Meat Products is a family owned and managed enterprise engaged in meat processing business. The owner Mr. James M. Labuga, started working at the age of 14 in a meat processing plant in Mandaluyong and was assigned in the line operation of the company, there where he learned the basic procedures and operation of running a meat processing plant. In 1994 he started the business as a sideline â€Å"negosyo† while working in FTI Taguig. He, together with his wife, formulated an original mixture for tocino and longanisa which are being sold initially to their officemates and subsequently to some friends and neighbors. In 1999, the owner was laid off from his job in FTI. Armed with determination and innate skills, he started what was used to be aShow MoreRelatedEnterprise Resource Planning ( Erp ) Technology, Sales Demand, Manufacturing And Market Interface1492 Words   |  6 Pagesdistribution specialist who is expected to provide the materials departments with updates. Companies have been spending large amounts of money on systems that integrate SDMM, making it possible to survey the success of an IT-based strategy to address this challenge. By its nature, ERP is a well-integrated, cross-functional system which lends itself to the types of functions required for integration of the three business functions, demand, manufacturing, and marketing. (Sharma, 2013). There are twoRead MoreRiordan Manufacturing Integrated Human Resource Information System1009 Words   |  5 PagesRiordan Manufacturing is looking to integrate their existing human resource tools in use today into a single integrated application. This new system is long overdue and in order to implement a successful system certain criteria must be obtained. The first step in the process includes gathering information on the current and proposed system, setting the scope and goals for the project, and considering the projects feasibility. Information-Gathering TechniquesA. InterviewsTo begin my research, I wouldRead MoreData Collection : Ballard Integrated Managed Services Inc.895 Words   |  4 PagesData Collection Ballard Integrated Managed Services Inc. (BIMS) is an organization that offers services such as housekeeping, and foodservices to many well-known businesses. General Manager, Barbara Tucker, felt that the staff’s morale had been weakening in the past months. As a result, the turnover ratio had increased mysteriously. Barbara decided to use her skills and create a survey that would possibly help solve the problem. BIMS has been experiencing a couple changes in the past few monthsRead MoreQNT 351 Week 5 Team Paper1453 Words   |  6 PagesAnalyzing and Interpreting Data Introduction A nationwide company, Ballard Integrated Managed Services (BIMS) contracts with large organizations that prefer to focus on their own core competencies and lease support functions to outside vendors. Ballard Integrated Managed Services (BIMS) distinguishes itself in this highly competitive industry by combining several services: housekeeping, foodservice, general cleaning, and physical plant maintenance. (The University of Phoenix material, 2014, p.1). ThoughRead MoreRomeo Engine Plant1139 Words   |  5 PagesRomeo Engine Plant A-1) Romeo Engine Plant has established the Romeo Quality Process (RQP) with the objective of; -Understanding customer expectations on engine performance, -Deploying such understanding in the manufacturing process and achieve minimal Variation, By employing; - Zero-defect philosophy, - No rework policy, - Continuously improving product quality and process efficiency. A-2) Deploying teams responsible for manufacturing, engineering, Quality Control, ProductionRead MoreGuri Dam Essay831 Words   |  4 Pagesappropritate financing measures to ensure the ability to meet the project’s financial obligations, and detailed plans for a guarantee for quality. Although, the project’s focus was on quality, Eldeca also placed risk mitigation as a top tier focus. An integrated communication program was created, and provided a central communication hub for telephones, mobile radios, construction, guards, administration, scientists, and navigation. Overall, the project proved to be a huge success. However, The plannersRead MoreAnalysis Of The Article Arcs Of Supply Chain Integration 850 Words   |  4 Pagesintroduces the five alternative arcs of supply chain integration adapted from the original source by Frohlich and Westbrook (2001). Following the introduction, a classification of the arcs is presented as ordered with the least integrated being inward facing and the most integrated described as outward facing. Childerhouse and Towill further analyzes Frohlich and Westbrook s theory with the application of â€Å"statistical testing using site based data output over [an] 8-year supply chain study integration†Read MoreThe Achievement Of The Millennium Development Goals1387 Words   |  6 Pages and to evaluate the socioeconomic impacts induced by the electricity access. Therefore as of those stated, several couples of target zone surveys have been conducted under the bureau umbrella. For the analysis in this paper we use household data collected during the survey from targeted rural electrification project implemented in southern region. The survey mainly serves two goals: First, to provide baseline data to be used in an exposit evaluation of impacts. Second, to assess before project implementationRead MoreService Request Part 1947 Words   |  4 Pagesthe global plastics industries and has about 550 people that have a projected annual earning of over $46 million dollars. Riordan has a manufacturing plant located in Albany, GA that is capable of producing plastic beverage containers, another plant that is located in Pontiac MI that is capable of producing custom plastic parts, and another plant located in Hangzhou, China that produces plastic fan parts. The corporate offices and research and development department of Riordan are located in SanRead MoreBsa 375 Week 2 Service Request Sr-Rm-004, Part 11205 Words   |  5 Pagescompany’s merchandises consists of plastic beverage container s that are produced at its plant in Albany, Georgia; custom plastic parts are manufactured at its plant in Pontiac, Michigan; and plastic fan parts are created at its facilities in Hangzhou, China (Riordan Manufacturing, 2013). Hugh McCauley, COO of Riordan Manufacturing, wants to integrate the existing variety of tools in use into a single integrated application. I have received a request from Hugh McCauley to develop an approach to

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Questions On Accounting Information System Essay - 1316 Words

Discussion Accounting information system is increasingly important to contemporary organisations, can help to increase the flexibility, keep the necessary accounting records, save money and time on accounting record functions. Xero is an accounting report software development company, it established to provide beautiful accounting software. Drays Co is a company, sells medical equipment, which desires to adopt Xero accounting software. However Rose, who is the accountant of Dray Co, has difficulties to adopt Xero accounting systems. There are three specific issues are: risks of the cloud, systems development life cycle and outwardly organised systems. These issues will be discussed separately in the following content. Risks of the Cloud An unsuitable contract or unfavourable term in the contract can increase the risk for customers, especially the privacy and data security terms in the contract (Queensland Government, 2014. Para.3). Due to the privacy terms between provider and customer, service provider will not be allowed to know the content of customer’s data that stored on the cloud, thus they should not liable for securing and segregating the subscriber data (Merrill Kang, 2014, p.3). Thus, cloud providers will not agree with the indemnification, if there are incidents and breaches. The unfavourable term also can pose risk, for example, the words â€Å"security incident† probably are not wide enough to cover the proper incident obligations (Merrill Kang, 2014, p.3).Show MoreRelatedQuestions On Accounting Information Systems2346 Words   |  10 PagesACC539-201560 ACCOUNTING INFORMATION SYSTEMS – ASSIGNMENT 1 The abovementioned has been arranged in two parts on the same document, first Question 1 then Question 2 follows below that: QUESTION 1: Question 1: explanation of how implementation of cloud accounting information system in an organisation relates to corporate straegy and value chain. Risks and benefits are explored. Introduction We seek to investigate how the implementation of a cloud accounting information system relates to anRead MoreQuestions On Accounting Information System1079 Words   |  5 PagesAssignment 1 Question 1 Accounting information system is the system that collect, store and process accounting data, organisation resource and its activities to provide necessary information to make decision in business. It converts data into information so business house can plan, control, implement and analyse its activities and resources. It provides supplementary control to safeguard the assets and data of business (Romney, 2012). Accounting information system plays a major role for corporateRead MoreAccounting Information System Chapter 1 Discussion Questions1687 Words   |  7 PagesDiscussion Questions 1. Discuss some of the challenges facing business today. Does information technology play a role in these challenges? Explain. The business world and society in general are undergoing phenomenal and sometimes turbulent change. The â€Å"new economy† driven by the Internet has seen the rise of entirely new businesses like Amazon.com, Yahoo, eBay, and of course Google. While the â€Å"dot com bust† of 2000 saw the demise of thousands of Internet-oriented businesses, the fact remains thatRead MoreAccounting1016 Words   |  5 PagesThe basic principles of an accounting information system include all of the following  except | |    | Student Answer: | |   cost effectiveness.  (Cost effectiveness is one of the basic principles of accounting information systems.) |    | | |   flexibility.  (Flexibility is one of the basic principles of accounting information systems.) |    | | |   useful output.  (Useful output is one of the basic principles of accounting information systems.) |    | | |   periodicity.  (Correct! PeriodicityRead MoreAcc 225 Week 9 Acc225 Week 91556 Words   |  7 PagesACC 225 WEEK 1 CHECKPOINT FINANCIAL STATEMENTS(UOP) CheckPoint: Financial Statements  · Resource: Fundamental Accounting Principles, Ch. 1  · Due Date: Day 5 [post to the Individual forum]  · Consider that you have been asked to explain financial statements to someone who knows nothing about accounting.  · Review the information on financial statements in Ch. 1 of Fundamental Accounting Principles.  · Discuss, in 200 300 words, each of the four financial statements. Explain the different componentsRead MoreHow Technology Has Changed Business Environment1539 Words   |  7 PagesI. Intro As technology continues to advance, the accounting profession needs to adapt in order to continue providing the most value to our clients. Technology has begun to change the way companies are doing business. The technology has given executives the tools to better understand their data. Decisions are no longer based on theory, but on data analysis leveraged by using algorithms. These algorithms allow organizations to understand trends and patterns based on historical events. AccountantsRead MoreThe Impact of Contingencies on Management Accounting System Development.1725 Words   |  7 PagesManagement Accounting SYSTEM 1 3.0 THE IMPACT OF CONTINGENCIES ON MANAGEMENT ACCOUNTING SYSTEM DEVELOPMENT 2 ( i ) Environment 2 ( ii ) Strategies and mission 3 ( iii ) Technology 4 ( iv ) Firm interdependence 4 ( v ) Business unit, firm, and industry variables 5 ( vi ) Knowledge and observables factors 5 ( vii ) Culture 6 4.0 Summary and Conclusions 6 5.0 REFERENCE BOOKs 7 1.0 INTRODUCTION The management of a company needs to develop cost and management accounting systemsRead MoreThe Impact Of Accounting And Information Technology1704 Words   |  7 PagesIMPACT OF ACCOUNTING AND INFORMATION TECHNOLOGY Application of basic accounting theory is based on financial accounting practices used in the formation of a series of methods of the theory, mainly the development and implementation of accounting practice norms, is to guide and constrain accounting standards, the basis for evaluation of accounting. The development of accounting and information technology has given an impact to the accounting objectives, accounting assumptions and accounting informationRead MoreThe Role of Business in Society1070 Words   |  5 PagesTABLE OF CONTENTS QUESTION ONE 1 THE ROLE OF BUSINESS IN SOCIETY 1 QUESTION TWO 2 USERS OF ACCOUNTING INFORMATION 2 QUESTION THREE 3 THE INFLUENCE OF NZICA 3 QUESTION FOUR 4 QUALITATIVE CHARACTERISTICS 4 QUESTION FIVE 5 IT AND THE ACCOUNTING SYSTEM 5 QUESTION SIX 6 BUSINESS STRUCTURES 6 Questions 6 Best business structures 6 QUESTION SEVEN 7 ACCOUNTING EQUATION 7 Question One The role of Business in Society Dilemmas that Hubbard s could face concerning stakeholders by meetingRead MoreA Presentation Of Jena Mines1461 Words   |  6 Pages1.0 Introduction This chapter presents an overview of this research.The presentation is made up of the background of study, statement of the problem, purpose of study, objectives of study, research questions, assumptions, significance of study, limitations and delimitations of study, definition of terms and finally, the summary of the chapter. 1.1 Background to the study Jena Mines (PVT) LTD is a gold mine which is situated in Silobela, Kwekwe and is wholly owned by the Zimbabwe Mining Development

John Foulcher for the Fire Qa free essay sample

For the fire QA The first lines in the poem introduce us to the sounds in the bush. what are these sounds and whom does he think is making the noise? Why is his mistake understandable? What effect is achieved through these sound images? * The opening starts with the word â€Å"Outside† presenting the natural world that appears on the surface to be so beautiful and gentle. â€Å"a chopping sound† disrupts the natural image, â€Å"its singular human thud† represents a human is harming the environment. The effect is that humans are damaging the environment and its not uncommon (the author is not surprised† Explain the effect of the simile â€Å"like clockwork† what effect is created by the repetition of the‘t’ and‘d’ sounds in the sound drops/chipped from a tall dead tree? * It reminds us that this is a place controlled by nature. It is repetitive and continuous the image of the kookaburra and the lizard is vivid. We will write a custom essay sample on John Foulcher for the Fire Qa or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Comment on lines 6-10 discussing the images created, choice of words and what they may suggest, the expressive verbs and the overall meaning of these lines. * The authors powerful language and imagery that we witness the savagery and brutality and feel sympathetic. what does the word oblivious tell us about the birds behaviour? * The bird doesn’t have sympathy for the lizard because it is a part of natures cycle and it was uninvietable. The birds behaviour is instinctive and even though it may seem brutal and savage to us, it is acting only out of instinct and survival. How does the poet indicate his acceptance of the birds apparent brutality. * The poet doesn’t help the lizard, instead he accepts natures cycle and picks up his kindling and leaves. What interpretation can you suggest to explain the meaning of the cold air congealing behind me * Visual image of the air is like a door closing on a world where the poet was an intruder.

The Practicum Project in Nursing

The Practicum Project demonstrates Bedside Shift Report that is aimed at widening nurses’ knowledge and experience to carrying out a patient observation, in accordance to principles and rules. In addition, the project is created for other nurses to gain awareness of the necessity to improve shift reporting and ensure comprehensive and accurate information exchange.Advertising We will write a custom essay sample on The Practicum Project in Nursing specifically for you for only $16.05 $11/page Learn More In order to disseminate the information exposed in Practicum Project, publication in the form of report fits perfectly the purpose of the assignment. Because the Bedside Shift Report is based on video recording, step-by-step analysis represented can create a deeper understanding of how various stages were accomplished. Moreover, report provides systematic observation of goals and objectives stated at the beginning. The Bedside Shift Report provides positive implications for nurses and contributes to improving the overall quality of shift routine, as well as creates fresh insights into leadership and management perspectives for both shift managers and their subordinates. In this respect, The American Journal of Nursing can serve as an effective media for publishing the project because its purposes coincide with the ones stated in the Practicum. Additionally, the publication itself reveals a series of videos and articles relating to the latest topics and concerns in the field of nursing and care. What is more important is that the journal has a respectable and honorable image in the world due to the publication of peer-reviewed and evidence-based articles and scholarly projects. Because the Project at issue is based on empirical research, it can provide valuable information for nurses reading this journal. The target audience of the Practicum Project involves nurse leaders and managers involved in daily procedures. This is of pa rticular concern all nurse professionals who strive to develop their leadership and management skills and abilities, as well as constantly advance their experience in the specific field. The reported information of the Practicum Project will be divided into several parts, according to highlighted stages in the paper. First, introduction, goals, and objectives will be introduced. Further consideration will be dedicated to the analysis of video project and will involve description of shift managers’ responsibilities and nurses’ duties. Both Albarran and Scholes (2005) and Cleary and Walter (2004) consider it essential to public the evidence-based materials for the practitioners to gain a better understanding of daily routine that each nurses perform while looking after their patients. A range of journals and publications feature articles related to team training and evidence-based practice.Advertising Looking for essay on health medicine? Let's see if we can help y ou! Get your first paper with 15% OFF Learn More In particular, Contratti et al. (2012) provide their outlook on the importance of communication and team building for improving patient care delivery. Maxson et al. (2012) also enhance the significance of promoting bedside shift practice because it improves nurse-to-nurse communication and collaborative work. Benestante and Mitcham (2008) emphasize the important role of practicum in ensuring patient safety and care. Previous projects have also been presented by means of reporting because this form of scholarly dissemination allows the audience to visualize the roles and potentials of introducing new methods and approaches to improving the quality of nursing and care. Use of visual aids and well-organized charts and diagrams can provide nurses’ with full comprehension of the strategies that can be implemented while making up their own practicum. Finally, published reports deliver accurately the numerical information for the audience to understand the purposes and objectives for which specific figures are presented. References Albarran, J., Scholes, J. (2005). How to get published: Seven easy steps. Nursing in Critical Care, 10(2), 72–77. Benestante, J., Mitcham, G. (2008). Bedside shift report: a patient safety initiative. Oncology Nursing Forum, 35(3), 541. Cleary, M., Walter, G. (2004). Apportioning our time and energy: Oral presentation, poster, journal article or other? International Journal of Mental Health Nursing, 13(3), 204–207. Contratti, F., Ng, G., Deeb, J. (2012). Interdisciplinary Team Training: Five Lessons Learned. American Journal of Nursing. 112(6), 47-52.Advertising We will write a custom essay sample on The Practicum Project in Nursing specifically for you for only $16.05 $11/page Learn More Maxson, P. M., Derby, K. M., Wrobleski, D. M., Foss, D. M. (2012). Bedside Nurse-to-Nurse Handoff Promotes Patient Safety. MEDSURG Nursing, 2 1(3), 140-145. This essay on The Practicum Project in Nursing was written and submitted by user Niko Bonner to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

49 Facebook Marketing Tips to Drive Better Results Right Now

49 Facebook Marketing Tips to Drive Better Results Right Now Facebook is the most widely used social media platform today. With over 2 billion active users, your organization has a lot of people to impress. But, with declining organic reach, succeeding on the platform is more difficult than ever. Whats a busy marketer to do? Try starting with these 49 quick tips for doing more effective marketing on the platform. Whether you’re a Facebook newbie or your organization has been active on the platform for years, this post is packed with actionable tips that will: Help you optimize your profile. Create posts that stand out and drive tons of engagement. Learn how to gather and analyze data to prove your efforts are working. And a whole lot more. So, dig in, grab some free templates, and learn some new Facebook marketing tactics you can implement right now. Theres bound to be at least a few you havent tried before. Download Our Facebook Marketing Templates Bundle Get everything you need to make your Facebook marketing a success including: A social media content calendar to start planning and organizing your posts. A Facebook marketing strategy template to help guide your social team through want kinds of content to post. A Facebook video marketing strategy guide to help your team decide what kinds of videos you’ll produce for your Facebook channel. An infographic on the best times to post on social media to keep on hand for reference. A social media report template to present the performance of your Facebook marketing efforts (and social media marketing across the board). A social media ROI report template to keep track of how much Facebook is contributing to your bottom line. Did You Know Makes Facebook Marketing Easy? is the ultimate all-in-one marketing and social media calendar to plan and publish every post. (Along with organizing everything else in your marketing strategy, too). With , you can: Plan your entire social media and marketing strategy in one place. Schedule all of your social media promotion (including Facebook posts) alongside all your other content and projects. Measure the results of your Facebook marketing efforts with built-in features like Social Engagement Reports. Want to see how it works? Snag a free trial and use it to try some of your new Facebook marketing tips. Table of Contents: The Full List of 49 Tips Optimize Your Profile Photo Optimize Your Cover Photo Add a Call to Action to Your Cover Photo Complete Your Facebook Business Bio Information Use Facebook Tabs Share the Right Content Mix Up Unlinked Posts Like Other Pages as Your Business Stay on Top of Facebook Updates and Changes Plan Posts in Advance With Set Clear Goals Establish Voice and Tone Create a Facebook Group Experiment With Video Posts Share Videos Natively Try Facebook Live Use the Poll Feature Try Different Types of Image Posts Optimize Links Use Facebook Post Targeting Use the Social Message Optimizer Avoid Cross-Posting Create a Facebook Event Post at the Best Times Use Best Time Scheduling Know How Often to Post on Facebook Use Monitoring Tools Create Facebook Ads Investigate Other Pages' Ads Add Social Sharing Buttons to Your Site Add a Link to Your Facebook Page in Your Email Signature Pin an Awesome Post to Your Page Publish User Generated Content Invite People to Like Your Page From Your Ads Run a Facebook Contest Partner With Influencers Tag Other Companies in Posts Target Your Audience With Facebook Product Sales Ads Boost Posts the Right Way Use "Dark" Posts Use Carousel Ads Cross-Promote Ads on Instagram Use Facebook Ads Manager Pay Attention to Facebook Analytics Use Social Engagement Reports in Track Facebook Referral Traffic With UTMs Test Ad Design and Copy Be Mindful of Customer Service Give Away Great Content For Free49 Facebook Marketing Tips to Drive Better Results Right Now via @Tips For Setting Up Your Facebook Business Page The first step in any Facebook marketing strategy is getting your business page set up. You may already have a business page up and running, but these tips can still help make sure your profile is effectively optimized. 1. Optimize Your Profile Picture The best way to optimize your profile picture is to: Use your logo. Make sure it’s a high-resolution photo and is still clear when it’s shrunk down to small size. Ensure it’s 180px by 180 px. For example, take a look at Target. Their profile picture is clear, even when viewing in a mobile app: 2. Choose the Right Cover Photo To ensure that your cover photo has the maximum impact, the photo should: Be the correct size at 828 px by 315 px. Relate back to your profile picture. The two should fit together. Be under 60 seconds if your team is using a cover video. For example, Lululemon uses an engaging photos of their product in use to showcase new yoga pants, their staple product: You can use video from events and other behind the scenes moments to showcase company culture and more in your cover photo: Posted by Concordia College on Monday, October 9, 2017 3. Add a Call-To-Action On Your Cover Photo Your cover photo gives you lots of space to play with, and it’s a significant part of your Facebook profile. Why waste that enormous amount of space when you can add a compelling CTA and encourage your audience to take action instead? You have three different options for your cover photo CTA. It can point to: 1) The like button: this type of CTA should be used when you want to grow your audience. It tells them directly what to do and keeps it simple because all they have to do is click. An example of this is one of Short Stacks previous cover photos: Facebook has changed their cover photo rules. We're showing you how to leverage these changes. This week we're demonstrating asking people to Like you. Stay tuned for more in the weeks to come! Posted by ShortStack on Monday, April 8, 2013 2) The follow button: The follow button is a bit different from the like button in the fact that audience members who choose this action have more control over when your content shows up in their feed. They can choose to prioritize your content, so it shows up immediately in their newsfeed or even get notifications each time you post. Your cover photo could be as simple as this one: 3) Custom CTA button: Facebook also gives you the option to add a custom CTA button on your Facebook feed that your cover photo can help drive your audience to click. To use this button, go to your Business page, and in the upper right-hand corner underneath your cover photo you should see + Add a Button: A pop-up window will appear asking you choose the type of button you want to put on your page: Each option has a series of different CTA’s to choose from. Your team will need to decide what action you want your audience to take to determine the right button type: Once you select your CTA, Facebook will walk you through how to choose the steps that you want your audience you take after they click that button. For this example, we wanted people to visit the website: After that, the CTA button should appear on your page: So what does a cover photo that’s point to a CTA button look like? This is one of the cover photos we had up that encourage people to click the button to sign up for a trial of our product: Recommended Reading: How to Write a Call to Action in a Template With 6 Examples 4. Fill in Your Facebook Business Bio Completely The final step in creating your Facebook business page is to fill out your biography. Facebook has a more extensive bio section than other social networks. The first part of your bio should include: The founding date of your company. Your mission statement. Contact information including phone numbers and email addresses. Links to your website. The next part of your bio is going to give your customers more information about who and what your organization does. It should include: A short â€Å"about us† section. A company overview. General information. A list of products and services your company offers. The final part of your bio is called â€Å"Story.† This is a space that your organization can use to explain not only how your company got started but what makes your organization you. 5. Use Facebook Tabs To Organize Your Content Facebook tabs are a great way to organize different content types and allow your audience to find the information they are looking for. A couple of things that marketers should keep in mind when it comes to using Facebook tabs: 1) Their location has changed: Before Facebook tabs used to be located right underneath your cover photo, and styled like how you would see tabs in a filing cabinet. Now tabs are located vertically on the left-hand side of your profile: 2) You can add in pre-made tabs to your Facebook page: To access those tabs go to the settings on your business page: Select Edit Page: Scroll down to Tabs: If you select Use Default Tabs Facebook will automatically choose the tabs that they believe would be the best fit for your page. Otherwise, you can add other premade tabs by scrolling to the bottom of the tabs section and clicking Add a Tab: 3) Build Your Own Tabs: Facebook gives admin and page editors the option to build their own tabs using the Facebook Developer page. This process can get complicated quickly, especially if you’re lacking coding skills. Fortunately, Facebook has a full tutorial in case your development team needs help getting started. Recommended Reading: The HTML Cheat Sheet Every Content Marketer Needs 6. Share Your Best Content If your reach, shares, and engagement are low, it could mean that your audience just doesn't like the content you're sharing. Fortunately, there are ways to figure out what your audience does enjoy. Once you find a winning formula, you can continue giving people what they want, and see more success. Look at your analytics to see what has performed well in the past. Try a new type of content. Image galleries, videos, Facebook Live, and snippets from infographics are just a few ideas to get you thinking. Once you have a post that's doing well, consider re-sharing it again later. If you're a customer, you can do this with ReQueue, a built-in intelligent social media automation feature: 7. Mix Up Unlinked Posts Facebook wants to keep users on its platform as long as possible. As a result, sometimes posts without links can perform better than linked posts. The logic is simple: if people are engaging with content completely within Facebook, they'll stick around longer than if a link takes them aways somewhere else. Now, if your goal is to drive website traffic, then you'll want to primarily post links. But, if generating brand awareness is worthwhile on its own for your company, then mixing in posts without links might help improve reach. Check out this example from BMW. There's no link, but those engagement stats look great: Sophisticated strength in each line and curve. The BMW Concept M8 Gran Coupà ©. Posted by BMW on Thursday, July 26, 2018 8. Like Other Pages Just like you can "Like" pages as an individual, you can also "Like" other pages as your business. There are a few reasons you'll want to do this: It allows you to get inspired by what other companies are posting about. You can interact and start building relationships with other companies, which may come in handy with other marketing activities. By liking and engaging with their content, they might be more likely to return the favor - resulting in increased reach for both you and them. To like another business as your page, start by finding the business you want to follow. On their page, click the 3 dots under their banner image next to the share button. Then choose "Like as your page" Keep in mind that you must be an admin on your business page for this to work. 9. Stay on Top of Facebook Updates and Changes Facebook changes frequently! Make sure you're aware of the latest updates. Here are some quality news sources to consider following for the latest announcements: Facebook Business News Social Media Examiner Social Media Marketing Updates from Marketing Land 10. Plan Posts Ahead of Time With a Social Media Calendar There's no sense in waiting until the day you plan to post to start creating content. Instead, use a social media calendar to plan all your posts in advance. is a perfect solution for this:Tips For Building Your Facebook Marketing Strategy Your team needs to have a strategy before you even start thinking of what text to include in your posts. Having a strategy helps your team avoid last minute posting and guessing at what is going to connect with your audience. 11. Set Clear Facebook Marketing Goals You’re on Facebook for a reason. You believe that being active on the channel will help your reach the business goals that your organization has set for the year. 1) Focus on what metrics you need to track to see if your Facebook strategy is contributing to the overall business goal: The metrics that you track for Facebook need to contribute to your overarching business goal. For example, if your overarching business goal is to increase your audience by 50% in the next year, one of the metrics you would track for Facebook is how many followers are you gaining. 2) Use the previous year’s data to influence the goals you set for the upcoming year: If your company has had an active Facebook page for a while, use the data from the previous year to help set your goals for the upcoming year. Going back to the followers example, you could check and see that over the course of last year, your page gained 100,000 followers. Your goal for this year could be to gain 125,000 followers, a 25% increase over last year’s growth. 3) Make sure that your goals are realistic: It’s easy to set high goals for your team. In fact, you want your goals to challenge your team. However, your goals also need to be realistic. That means that trying to triple your follower rate might be a bit out of reach, but growing it by 25% would be more realistic. 12. Establish Your Voice and Tone on Facebook The voice and tone that your brand carries online should be a significant part of any Facebook marketing strategy. What you sound like should be a reflection of who you are as a brand. 1) Develop your voice: Your voice should answer the question, what does your company say online? Developing your voice doesn’t have to be complicated, all you need to do is follow the rule of three by asking: â€Å"If I were to pick three adjectives that described the voice of my brand on Facebook what would they be?† Once you have those three adjectives, make a "this but not that" list: We are funny but not crass. We are professional but not stuffy. We are peppy but not obnoxious. 2) Establish your tone: your tone is going to be in constant flux because your tone is not just what you say it’s how you say it. It is the exact opposite of your voice because it’s going to change with every post you create. For example, if your company is experiencing technical difficulties and your voice is usually upbeat and fun, you wouldn’t want to sound like that when you’re letting your customers know what’s going on. They would expect you to be serious and let them know what’s happening, what steps your team is taking and when they can expect to see the site back up and running. 13. Create a Facebook Group Facebook groups are great for bringing potential customers together in one place and allow you to connect with them and help move farther down your funnel. To create a Facebook group, you need to: Choose a topic centered around a keyword that relates to your audience: Finding a topic that is related to a keyword that your audience is searching for makes it easy to find you. Make sure that your group description is up to date: Explain to your audience what the purpose of the group is and rules of what can and cannot be posted there. Keep a steady stream of content related to the topic of your group: It may be up to your social team to keep a steady stream of content for group members to talk about. Make sure that any content you share is reliable and accurate to help encourage discussion. To create a Facebook group go to Groups on the left-hand side corner of your Facebook homepage and click + Create Group: Name your group, and decide what type of group you will have. Open (meaning anyone can join), Closed (meaning people need permission to join) or Secret (meaning only group members can find it): Tips for Creating Better Facebook Posts Your business page is set up, and now you need to start filling it with content. Facebook has a variety of different post types that you can use to make an impression on your audience. 14. Experiment With Facebook Video Posts Videos have surged in strength over the last few years with Facebook investing more and more into video with Facebook Watch launching earlier this year. Some tips that your team needs to remember when it comes to your Facebook videos are: Keep your videos to about a minute and 30 seconds. Your audience has an attention span of about 8 seconds (which is less than a goldfish) meaning that your videos need to be short and to the point. Make sure the first 60 seconds are the most engaging.  Ã‚  Similar to YouTube and its "pre-roll" ads, Facebook recently started introducing "mid-roll" ads. This means your viewing experience may be interrupted by an ad after the first 60 seconds. If you really want your viewers to stick around to see the rest of your video, make sure the first 60 seconds hook them. Bear in mind, only videos longer than 3 minutes will be interupped with a "mid-roll" ad. Keep your topics related to your company. Don't create or share videos that aren't relevant to your business. That latest viral video craze might be funny, but is it going to strengthen your brand? If the answer is no, then don't do it. 15. Share Videos Natively This is similar advice to the point above, but it's important to mention. When you're sharing video content on Facebook, make sure you share the video directly on Facebook, rather than linking to your YouTube page or similar. With Facebook doubling down on video content, the site will likely reward you with increased reach if you share your videos natively. Here's a sneak peek at some of our own results when we share video content directly via Facebook. 16. Try Using Facebook Live Facebook Live use is up 330% since its launch in April 2016. Some best practices to keep in mind: Find a quiet place. Broadcast somewhere quiet so people can hear you. Keep your camera steady. No one likes a shaky video. Check what’s behind your subject. Double check there’s nothing in your background that you don’t want people to see. Don’t overthink it. When it comes to Facebook live, the simpler you can keep your videos the better. There are two ways you can broadcast a Facebook Live Video. One way is through your mobile phone. To use Facebook Live, go to your Facebook Business page in the Facebook app: Click the post button and add your text: Click the video button and look for Live Video: Hit start and broadcast your video. Once it’s complete it will automatically save to your feed: The other way to broadcast a Facebook Live video is on your desktop or laptop computer. To use your desktop, go to your Facebook business page and look for start a live video: Fill in the message that you want to send: Click Go Live once you're ready to go and you'll be broadcasting live. Like it's mobile counterpart, after your live video has ended it will archive itself and any fans that missed it will be able to see it again in your feed. 17. Use the Poll Feature Facebook Polls are a fun way to create engaging content on the platform. After all, who doesn't like to get their opinion heard? Facebook itself uses this feature for its #PetYearbook contest where users can vote on various categories like "Most Likely to Succeed" and "Best Hair". To create your own Poll, click the three dots under where you would normally create a post. Then, choose the option that says "poll". 18. Try Different Types of Image Posts to Make a Greater Impact Facebook images need to be the right size to make the maximum impact on the newsfeed of your audience. Facebook images need to be 1200px by 630px. There a multiple ways that you can add photos to your Facebook page: 1) Facebook albums: These are the traditional photo albums that you can use to categorize product photos etc. Facebook albums are great when you have a lot of photos that you want to add your page. Albums help keep them sorted and organized which make it easier for people to look through. Most Facebook albums will look like this: COBBERS WIN! 🠏ˆ Have a great rest of Homecoming Weekend! #cordmn Posted by Concordia College on Saturday, September 30, 2017 2) Multi-image posts: These are standalone posts that allow you to upload multiple photos in a single post but it does not create an album. Multi-image posts are great when you have smaller amounts of photos to add that don’t necessarily need to be categorized. Multi-image posts will look like album posts but they do not have an album title attached to them: Today was Twin Day at the office. Which pair is your favorite? Posted by on Tuesday, October 24, 2017 3) Facebook Carousel posts: Carousel posts are just like their ad counterparts in the fact that you can add up to five photos that link to a web page and allow people to scroll through them. Carousel posts are a great way to make an impact with images that also link back to your web page or landing page. This is what they look like: Posted by FB Carousel Format Creative Examples on Monday, August 15, 2016 Here’s how to use Facebook’s different image post options: 19. Optimize Links to Make People Click Through Facebook is a great place to link out to articles, landing pages and any other web content that your team creates. Some important things to keep in mind when you’re using links in your Facebook posts: 1) Shorten your links with bit.ly: If you’re going to include the link in your post, don’t post a massive link  with long tails of letters. Shorten them up using bit.ly. 2) Don’t worry about choosing a photo: Facebook selects the best photo for your links when you’re adding them to your posts. Due to some changes, you also won't be allowed to modify  the preview image when sharing a link. 3) If you want a cleaner looking post, delete the original link and enter your text by itself: Once you enter your link into your Facebook status and Facebook generates a preview, delete the text to enter your own. It’s important to note however, that if you delete your link from your text, it will still stay in your post. Setting up your links is as easy as going to bit.ly and typing in your link: Copy the shortcode and post it into your status update: Once Facebook generates a preview, delete the link and add in your text: Recommended Reading: How to Increase Visibility With Social Media Optimization 20. Target Your Audience With Each Facebook Post Facebook allows pages to target their posts towards certain audience members, much like how you target your ads. However, you can only access that type of target if your Facebook page has more than 5,000 followers. Facebook broke down how to access this free feature here. If your page is over 5,000 followers look for a site button on your post: Choose your demographics and hit save: You should see your targeting selections in your post: Did you know that when you use , you can use our Facebook targeting features to help your posts connect with the right people? To use this feature, go to your calendar and select Social Message Facebook: In your message, there is a small target. Click that and you’ll see a full list of different demographics you can target: Save your audience and give it a name: Click the target again and apply your new audience: 21. Use the Social Message Optimizer to Create the Best Facebook Posts In May we released every social media marketers' best friend, the Social Message Optimizer. This handy tool makes it easy to analyze posts before they publish. To use the tool, type your potential message into the analyzer: Hit Score My Message and you’ll get your score for each social channel: As you continue to scroll down the list you’ll see an overview that tells you want your message is doing well and what you can add to improve your score: You can keep scrolling down the screen for more information on how to improve your score. Once you know what to improve re-write your message and score it again: 22. Don’t Cross-Post Between Facebook and Other Social Channels Facebook makes it easy to cross-post between other social channels. If you have that feature enabled, turn it off. Cross-posting may make it easy for you to fill a quota of social posts, however, cross posting: Doesn’t allow you to customize your posts for each network. Will cut off text if the network has a limited amount of characters (Twitter). Comes across as lazy to audiences who are following you on multiple networks. In summary: Don’t post your content from Facebook across multiple channels. It may save you time, but it won’t save your engagement rates. 23. Build A Facebook Event That Encourages People To Attend Facebook events are a great way to reach out to your audience and get them to connect with you. There is information that always needs to be a part of your event description including: Place Time Directions or links to a Google map Tickets link (if needed) Check out this video for a quick how-to on setting up events in Facebook: 24. Post At The Best Times Your company’s organic reach is most likely on the decline. Due to the sheer number of pages on Facebook, and Facebook’s algorithm, the reach potential of your posts doesn’t exactly fall in your favor. That’s why posting at the right time is so important to gain the maximum amount of exposure: 25. Use Best Time Scheduling in To Post Your Messages at the Best Time Automatically If you’re not using for your social media scheduling you’re missing out on the ability to send your posts at the best time for your Facebook page automatically. Using the feature is simple. Craft a social post by clicking + and selecting Social Message: Craft your message and scroll to the bottom of the post and select best time scheduling from the drop-down menu on the right-hand side of your post: Recommended Reading: How to Create a Marketing Strategy That Will Skyrocket Your Results By 9,360% 26. Know How Often to Post on Facebook Posting at the right time is an important part of your Facebook marketing strategy, but so is the number of times you post. According to 20 different studies the best posting frequency for Facebook is ... Recommended Reading: What 23 Studies Say About the Best Times to Post on Social Media 27. Use Monitoring Tools There are quite a few options out there for Social Media monitoring, and each offers a slightly different benefit. Some, like Rival IQ, focus on benchmarking, which eliminates the need to bounce from channel to channel just to see competitor activities.  Tools such as this make it easy to see how your social media activities stack up against the competition. Others, like Brandwatch, allow you to stay on top of what people are saying about your company and visualize how your specific Social Media campaigns are performing. The downside? The learning curve can be a little steep as Brandwatch is built on boolean logic. Here are a few things to keep in mind when choosing the right monitoring tool for you: Write down your objectives:  Are you looking to see how your brand stacks up against the competition? OR are you looking to be in-the-know about what people are saying about your company? Making this distinction will help in choosing the right tool. Consider specific functions you need:  Some tools offer more powerful filters such as sentiment analysis, language breakdowns, and geographic location. Will you need these special features? Resources:  We're all on a budget... and some of these monitoring tools cost as much as a small car. Make sure you do your research beforehand so you don't fall in love with a tool only to realize there is no way you can squeeze it into your budget. Tips To Get More Facebook Page Likes Because of Facebook’s massive userbase, there's tons of opportunity to grow your audience on the platform. 28. Create Ads to Promote Your Page Facebook offers an ad set that allows you to promote your Facebook Business page and help people find and â€Å"Like† you. Ads like these are great if you want to: Grow your audience. Expand the reach of your posts. Attract new customers. Check out this video for how to get your promotion ads up and running: 29. Investigate Other Pages' Ads Did you know you can see all the Facebook ads other companies are running? You won't be able to see targeting or ad spent, but you can take a gander at their creative and see if they're A/B testing various copy, images etc. To see this info, navigate to another company's page. Then click "Info and Ads" on the bottom left-hand side. For example, we can see that HubSpot is running a few different ads and is potentially A/B testing copy and images against each other. (Leah, the example I found has more trendy topics. Might be worth mentioning?) There are a couple different reasons you might want insights into a company's Facebook ads. Analyze prospective clients: If you're an agency, this feature makes it easy to analyze a prospect's ad copy, creative, and website in order to make suggestions for improvement. Get competitive insights: Look at their Facebook pages and their clients’ Facebook pages. Are they doing anything wrong that you could do better? 30. Add Social Buttons To Your Website One way that you can attract a bigger audience to your Facebook page is adding social channel buttons to your website. You have a lot of traffic going to your website, exploring products and interacting with your company as a whole. If they like what they see you can encourage them to keep up with you on your social media channels. Some tips to keep in mind: 1) Make sure that your buttons are linking back to your social channels: Nothing is worse than when you click to follow a social link, and it takes you to the wrong social profile. Always double check your links. 2) Keep your channel icons in the same place on every page on your website: If you’re going to add social icons to any page on your website make sure they are in the same place for every page. 3) Update your icons if the social channel logo changes: Social channels will sometimes update their icon like Twitter going from a standard T to the Twitter bird. If your social channel icons are out of date, it can make you look out of touch with what’s happening with the network. 31. Drive Traffic to Your Facebook Page By Adding a Link in Your Email Signature Another way to help expand your audience is to add your Facebook page to your email signature. In Gmail, go to your settings: Type in your new email signature: Highlight â€Å"Facebook† and hit the link button. There you can add in the link to your Facebook page and type in the text that you want to be hyperlinked: Hit save. Then, check out your new email signature: Tips For Increasing Your Organic Reach On Facebook Organic reach has been on a steady decline over the past few years. Its increasingly becoming a "pay-to-play" environment. So what can you do that’s not going to cost your company a ton of money to increase the reach of your content? 32. Pin Your Content To The Top Of Your Business Page If you have a Facebook post that is: 1) Gaining a large amount of engagement from your fans. 2) Already has a decent amount of reach. It may be time to look at pinning that content to the top of your business page to help extend its life. This post will stay pinned to the top of your page for seven days. To pin a post, go to the selected content and click the small arrow on the top right-hand side of your post: Click Pin to Top of Page and the post will reappear at the top of your profile with a blue pin in the corner: Recommended Reading: 10 Fundamental Ways to Boost Your Facebook Organic Reach By 193% 33. Publish User Generated Content According to a Digital Intelligence Today article, 92% of people trust recommendations from friends and family above anything else. You can utilize that trust to grow your organic reach by sharing user-generated content. According to Salesforce, campaigns with UGC have 50% higher engagement rates. The more people engage with your content, the more it will show up in others newsfeeds. The more your content appears, the more reach you gain. Some tips to keep in mind when it comes to publishing user-generated content: Make sure that you give credit to the original publisher. Always ask if they want their content shared on your page. Let the author or reviewer know that their content will be published on your page. What does an example of a good UGC post look like? #TooshieTuesday 🠍‘ #Twins #dually #fordtrucks #F250 #F350 #liftedford #fordnation #alumiduty #liftedtrucks #trucknation... Posted by RealTruck.Com on Tuesday, October 10, 2017 34. Invite People To Like Your Page From Your Ads Here's a simple, but underused hack to increase followers. Running an ad is a great way to to get in front of a new audience, but did you know that you can also turn these individuals into more permenent fans of your page? All you have to do is invite them to like your page from your ad. First, bring up an ad that has several engagements and click to expand those engagements. Next, click to invite them to like your page. Naturally, not everyone will accept your invite, but those who have already liked your content will surely be more likely to convert into fans of your page. 35. Run a Facebook Contest To Increase Your Reach Okay, who doesn’t like free stuff? Running a contest on your Facebook page is a great way to increase your organic reach if it’s done correctly. Here some things to keep in mind when you’re creating your contest: 1) Make sure that people are sharing your posts. Engaging with content is great, but when people share your contest post. it ends up in the feed of all of their friends, easily tripling your reach. 2) Double check the images and text of your posts before you publish. The last thing you want is 100’s of people sharing your post with errors in your post. 3) Set a time limit. People will share your post like crazy which means that your team needs to set a time limit for how long people have to share your post. It will help create a sense of urgency and encourage your fans to take action now. 36. Partner with Influencers Influencers can help increase your organic reach by getting your name in front of their audience. According to Convince and Convert for every $1 you invest in an influencer you experience a $6.50 return on average. That’s nothing to laugh at. However, with influencers, you need to make sure that your intentions are clear. Remember to: 1) Make sure they include a PSA that their content is sponsored or an ad: The FCC is cracking down on posts from influencers who don’t identify that their content is being paid for by another organization. 2) Outline what their post needs to contain: your influencer content needs to be outlined before it’s posted including, accounts that need to be tagged, hashtags that need to be included and any images or media outlines that your influencer needs to create. 3) Connect with your influencers to gather analytical data: if your influencers are posting to their accounts make sure that your social team checks in to gather analytical data that your team can add to your report. Recommended Reading: How to Boost Engagement With Micro-Influencers the Right Way 37. Tag People and Companies in Your Facebook Posts A final way to increase your organic reach is to tag people and companies in your Facebook posts. Tagging helps draw people’s attention to your post and increases the chance they might share your content with their audience. Keep these tips in mind when you’re tagging: Only tag company’s or influencers if they're relevant to your content. You cannot tag personal Facebook accounts unless their settings are public. Don’t just tag people to get their attention, tag them because you’re either giving them credit for your content or you think it would be of use to them. Facebook Advertising Tips Facebook has a large variety of different advertising options that can get a bit confusing if you don’t know where to start. So we broke them all down for you. 38. Target Your Audience With Facebook Product Sales Ads One of Facebook’s newer ads features allows you to create Facebook ads for the products that your company offers. These ads are great if: You have a new product launching that you want to get in front of your audience. You have a large catalog of products and want to advertise them as much as possible. You want to categorize your products for the different members of your audience and target them for what they are looking for. Some other tips to keep in mind when you’re setting up these ads: Make sure your product photos are the optimum size at 600 x 600 px. Always keep your product feed up to date especially if something goes out of stock. Set automatic updates for your product feed. Check out this video for a brief tutorial on how to set up product ads:39. Boost Your Posts The Right Way Let’s say you write a killer Facebook post, and your audience is loving it. You’d want to maximize the life of that post, and you can through boosting it. But don’t hit the blue Boost Post button that appears. According to Hubspot, while that may seem like the easy way out, it’s better to boost posts through your ads manager. Keep these tips in mind when you’re setting up your boosted posts: Triple check spelling and graphics for errors Watch who you’re targeting, create custom audiences if you need to. Set a reasonable time that the post should be boosted. Check out Hubspot’s full breakdown: 40. Use "Dark" Posts Not to be confused with dark social (which refers to social traffic not tracked by your analytics tools), dark posts are targeted ads on Facebook. It's sort of like a cross between an ad and an organic post. Here's what you need to know about a dark post on Facebook: A dark post won't show up on your timeline, nor in the feeds of your followers. Instead, it shows up as sponsored content to the audience you're targeting. The dark post will still be visible under the "Info and Ads" section. You create a dark post in your ads manager account. Why would someone want to create a dark post on Facebook? For starters, it offers more in-depth targeting than what is available to organic posts, so you to create custom ads for each targeted audience segment. What's more, is that each audience will only see the ad that's designed for them. Dark posts keep your content feeds cleaner. Sometimes we marketers want to boost multiple posts, but don't what them to clog up our timelines. Dark posts allow us to create content that's targeted to specific demographics, while also giving our organic posts precious timeline real estate. They keep you from spamming your followers. Consider this...  as a follower, would you rather see 10 iterations of the same post or one dark post tailored for you? This video provides some insight into how to create your first dark post using Ads Manager: 41. Use Carousel Ads To Make a Visual Impact Carousel ads are another newer feature of the Facebook ad family and using them is great because it helps showcase a bunch of products or different features for a single product in one ad. Here are some things to keep in mind: Carousel ads always end with a link to a web page, so triple-check your landing pages. Use images that are optimized for the ad (i.e. 600 pixels and less than 20% text) Mix it up and add video. Facebook has a whole page dedicated to giving people ideas for carousel ads. If you’re trying to think of ways to get outside the box with your, check out the page for inspiration. Check out this video for some step by step help: 42. Cross-Promote Your Ads On Facebook and Instagram There are three main things that need to be in place for your ads to be able to be promoted on both channels: Your Instagram account needs to be connected to your business page on Facebook since the ads are run through Facebook ads manager. They must be viewable on mobile since Instagram ads are only accessible through mobile phones. You have to turn the Instagram ad feature on for each ad that you want to push to both channels. Facebook broke down how to use Instagram ads in this handy guide, or if you’re a more visual learner, check out this video: 43. Use Facebook Ads Manager To Keep Everything Organized The Facebook ads manager can help keep track of all of the ads you’re running on the platform. To access ads manager go to Insights Promotions Go To Ads Manager: In the ads manager, you’ll see different sections broken down by ad type. The first is just your standard account overview. This will include your total reach, ad spend and more for every ad you run: Campaigns break down your standalone ads and ad sets that are tied to a certain topic: Ad sets are multiple ads clustered around a certain topic, keyword, time and budget: Ads are your standalone ads that are focused on one keyword, one date range and one budget:

How Cultural Differences Between Parent and Host Country Can Affect Essay

How Cultural Differences Between Parent and Host Country Can Affect Business Communication Process of an Organization - Essay Example The Western companies have shown tremendous interest regarding the expansion of business in the Middle East and the Eastern countries because of the emerging market. The international business that the companies have emphasized in the modern world can have strong effects. A bad choice of a country can increase the risks associated with the financial losses and it can also reduce the opportunities for success. There are many reasons due to which the risks associated with businesses arise in host countries. Issues related to the political factor, economic factor, social factor, technological factor and legal factor have the severe impact on business. The differences in the culture with respect to business between a parent country and the host country are the essential reason behind the risks and lack of opportunities. The market entry decisions made by the companies play the very crucial role against the risks associated with cultural differences. This essay illustrates the effects of cultural differences between parent and host country on business communication. Cultural aspects of different countries have the significant impact on the sustainability as well as the profitability of business corporations. The business culture in the western countries is significantly different from that of the eastern world. The major growing business markets such as India and China have several different approaches with respect to business culture. The business practices and culture of China differ greatly from other countries, such as Canada, USA, Australia and UK. In order to initiate a business in China, the essential factor is to understand the business etiquette. Understand the business etiquette and the socio-economic culture can lead organizations to success. There are several challenges that the managers of the Australian companies had to face based on managing employees.

Film Review Essay Example | Topics and Well Written Essays - 500 words - 1

Film Review - Essay Example he film highlights the battle of the Alamo and the 189 Texians (American-born Texans) and Tejanos (Mexican-born Texans) who â€Å"gave their lives† so that â€Å"a nation might live,† central to the film is Sam Houston and his role in the founding of an independent Texas. In 1835, the Texans had achieved partial success in capturing San Antonio de Bexar from the Mexicans. Federalists, among them Sam Houston, were optimistic that as more Americans settled in Texas, it would survive as an independent republic, but not without a professional army. An â€Å"illustrious† and popular Congressman from Tennessee, Davy Crockett was among those who responded to Sam Houston’s impassioned call. However, Sam Houston was relieved as commander of the Texas army by the provisional government, in opposition to his proposal to raise a genuine military force (Bohem). The Alamo which served as a fort on the outskirts of San Antonio de Bexar was a neglected mission. Colonel James Clinton Neill, who was mainly responsible for maintaining the fort, knew, only too well, how vulnerable the Alamo was. Convinced that volunteers alone could not defend San Antonio, Sam Houston wanted the Alamo abandoned and ordered Colonel James Bowie to destroy the fort. Contrary to this plan, the official government sent Lieutenant Colonel William Travis and a number of soldiers as re-enforcement, with little else, to defend San Antonio. Ironically, the Alamo became the last â€Å"stronghold† of the people of San Antonio from the advancing Mexican army under the dictator General Antonio Lopez de Santa Anna. From February to March of 1836, an army of 2,000 men laid siege against the mission, killing all defenders, taking no prisoners. The film details the siege and the final assault on the mission, showing the humanity, the courage and the heroism of Alamo’s defenders, led by the Col.William Travis, James Bowie and David Crockett. A month later (April 21, 1836), inflamed by the massacre in the

Book of the Courtier Essay Example for Free

Book of the Courtier Essay â€Å"Whatever character an individual has determines how successful the community he belongs to will be† these lines are indeed true with what the â€Å"Book of the Courtier† suggests. Authored by an Italian soldier, and a statesman attached to the court of the duke of Milan and later in the service of Duke Urbino, Baldassare Castiglione, the entire book dwells in a central theme which includes having graceful behavior, especially that of the impression of effortlessness or referred to by the book as â€Å"sprezzatura. † This series of four books deals so much on how an individual should train himself in discipline so as to be able to reach the best person he could in a way that he could contribute so much to his own community. In the case of this book, Castiliogne puts it in the personification of a perfect courtier. On the third book though, the story evolves on how a court lady should carry herself and thus be able to serve her master in a way that they will never have any point of despising her service. Being clever is quite a clear attitude pointed in this part of the book. In addition to this, the wide differences between male and female genders is shown with emphasis. One part of these series of stories talks about the individuality of each men as I may quote: â€Å"I don’t want to be like the man who stripped down to his shirt and then jumped a shorter distance than he had in his greatcoat. So as far as I am concerned it is very fortunate that the hour is late, because as there is little time I shall have to say far less, and not having given the matter any thought, I will be excusable and allowed to say without being censured all the things that come to my mind. And now in order not to have to carry the burden any longer, let me start by saying that to recognize true perfection in anything is so difficult as to be scarcely possible; and this because of the opinions vary. Thus there are many who like to hear someone talking a great deal and who will call him an agreeable companion. Some will prefer reticence; others an active and restless man; others one who always acts with calmness and deliberation; and so everyone praises or condemns according to his own opinion, always Importance Placed on Individual or Society Page #2 camouflaging a vice under the name of a corresponding virtue; or a virtue under the name of a corresponding vice. † This lines shows how individual opinions affect how one person chooses to conduct himself in front of the other people in his community. Sometimes held in hindrance to what he really likes to do, a person chooses to succumb to what his society considers to be right and acceptable. Yet some choose to stick to what they believe in and dares to be different in some ways thus facing the judgment of his community men regarding his rather different being. Indeed, however a man chooses to deal with his own life defending his own beliefs as such, it will strongly influence his society’s views on things. A real â€Å"perfect courtier† is referred to as someone who can direct his own way. Someone who would not allow his principles be cracked by people who aims to put his â€Å"service to his master† into a lower state of excellence. A real noble man is the one who can decide for himself. From the smallest detail of how he should dress to the most complicated issue of how he should deal with his life. He that continuously struggles for his goals toward aspiring people. Someone who is able to measure his accomplishments with those of other people is the one considered to be truly successful. Everything must occur in such a reasonable way and with purpose. It is very important for each and every one of us to continue on pursuing our own goals to attain self excellence. As Sydney Bremer says in his book Successful Achievements: â€Å"In the assurance of strength, there is strength, and they are the weakest, however strong, who have no faith in themselves or their powers. Men often conquer difficulties because they think they can. Their confidence in themselves inspires confidence in others†. This is indeed true specially in connection with the theme of the book of Castiglione. It is thus true that what a person does as a separate part of his community is directly linked to other people living with him. Man, as the very basic part of a certain society determines both the norms and the idealism a community considers to be true and acceptable. On the other hand, aiming for the best, as suggested by the ideas of Castiglione is concerned with how we embed ourselves with the positive traits that lead to self excellence and also eliminating negative characters which may Importance Placed on Individual or Society Page #3 hinder us from doing what we are supposed to reach as our aims in life. One of which is â€Å"sprezzatura† which was translated in the modern English as â€Å"recklessness†. It came from an Italian root-word â€Å"sprezza† meaning contempt, disdain, or scorn. Having such attitudes wouldn’t make any young courtier a successful one at that. On the contrary, it will just lead him to failure and distress. His goals of giving his best service will surely be a waste if he continues to cultivate this character in his everyday dealings. This is so much true even to an individual who strives to be the best in what he does. As a whole, as we could closely see, the â€Å"Book of the Courtier† shows so much emphasis on the kind of living of an individual person. From the positive traits he must posses to the negative attitudes he must omit from his system so as to be able to meet the goal of self excellence. Women also were given emphasis to have certain independence from the authority of men in some ways. Giving them the free will, freedom of speech and freedom in deciding for what they want with their lives. Yes, as this book has been set at a long time past in England, this doesn’t necessarily mean that it doesn’t have any practical advise to the modern times we are presently living in today. Apparently, the contents of this book has a lot of advise enclosed for these generation which we are living in. As to what we could actually observe, many young people today lack the enthusiasm of actually establishing their own purpose in life. Sadly, only a few of the youth today endeavor to influence the community they are living in with positive contributions to the moral, spiritual, and even secular aspects of life in the society. Only a fewer percent of today’s population really strive for the aim of having self-excellence. Yes, sometimes, its not bad to be a bit perfectionist with ourselves. Knowing our limits of course, perfectionism usually lead us to self-excellence. As one saying implies : â€Å"Make perfection your aim and be satisfied with nothing less†. Yes, we must always remember to ask ourselves of what we ought to do as an individual, what we could improve on ourselves and thus be able to make a difference on the community we are living in. Not to be praised or to be renowned as a noble man, but to reach the reality of self-excellence. Sources: Castigliogne, Baldesar. The Book of The Courtier. Penguin Classics. 1967.

Neuropsychological Testing Essay example -- Health, Diseases, Brain Im

Neuropsychological testing is used to assess and diagnosis brain impairments, such as a head injury, dementia, or Alzheimer’s (Gregory, 1999). Purposes of neuropsychological assessments include determining if the problem is physiological (e.g., brain damage or lesion), the nature of the dysfunction (e.g., location or type), and cognitive deficits caused by the problem (Class Notes VIII). For example, following a brain injury, a neurological battery of tests may be given in order to assess the individual to see if there has been any change in cognitive functioning. Results from neurological assessments can provide information on the individual’s current mental capacities, which allows for the development of a specific diagnosis and an individualized treatment plan (Gregory, 1999). Additionally, these tests help document the effects of a progressive illness (i.e., Alzheimer’s) or can confirm the individual’s recovery (Gregory, 1999). Furthermore, if suspici on or referral questions about cognitive functioning are presented, then screening tests are often given beforehand to assess whether or not a neurological test battery or flexible battery is required. These screening tests are shorter versions that are easier to administer and interpret than the long intensive neurological test batteries (Gregory, 1999). A neuropsychological battery of assessments examines areas that are sensitive to brain trauma or disorders, such as intelligence, memory, language, visuospatial and motor abilities, and frontal lobe functioning. The WAIS is specifically useful to neuropsychological testing because it can be used to examine these same areas. The intelligence aspect is generally measured by a standard intelligence test like the WAIS-III or WAIS-I... ...r-level concept formation. Furthermore, reading ability on the WAIS-III can predict the score on the Wechsler Test of Adult Reading (WRAT). Some problems with using this approach is that reading is dependent on education and verbal abilities and brain damage can cause problems with reading ability (e.g., aphasias), so another test would have to be administered in the neuropsychological evaluation (Schoenberg et al., 2002). Overall, the WAIS can be a useful tool to include in a neuropsychological battery. It can help estimate a person’s premorbid IQ and some of the individual subtests can provide insight into the section of the brain that may be dysfunctional. However, the WAIS may also be a difficult test to use to estimate cognitive decline, because there are so many tasks involved in the WAIS tasks that it is hard to separate out what they real problem may be.

The butterfly and the banana skin

The banana skin lay slap bang in the middle of the road. Tommy a prison warden, riding his bike on his way back from the shops. Where he had bought 3 tins of organic peas and a frozen turkey, the inmates were having it for a little treat, he didn't spot it in time. The banana skin was too slippy he hit the ground softly along with the peas unfortunately the turkey hit a rock, and took off down the road at great speed. Round one corner and round the next, it eventually ground to a halt after causing à ¯Ã‚ ¿Ã‚ ½6,500 pounds worth of damage to vehicles back along its crash course route. Jennifer came to her door a look of amazement crossed her face, how could a frozen turkey cause so much damage she thought to her self. She glanced ten yards back up the road at her 1964 ford mustang convertible, which now needed a new rear tyre. Unfortunately the only place she new about in town where one of these rare items could be acquired was a place called big bobby's mustang palace, which would soon be shut. She hopped in her second car, a faded mint green Chevy coupe, reversed out of the drive and off she went. Tommy by this time had reached the bottom of the road and was now retrieving his turkey from some ones front garden. Jennifer was now travelling at a speed unacceptable for the type of road she was driving on. Poor Karen a twenty something year old cocktail waitress from Moca-Choca-Rinos around the corner didn't see the car that hit her. A witness bob Jones who saw the incident from his house across the street said, â€Å"The car was American, and light green in colour but I didn't get a close look†. Karen's boss Steve as he is known was now down a waitress, and it was happy hour in 10 minutes. At the end of the night his total loss was estimated at à ¯Ã‚ ¿Ã‚ ½689. In the morning there was a knock at the door, it was the bank. He needed à ¯Ã‚ ¿Ã‚ ½4556 but he only had à ¯Ã‚ ¿Ã‚ ½4256 he had 2 days to come up with the cash before he was declared bankrupt. He had no choice he knew what had to be done. The next morning the fireman were scraping through the burnt timber trying to find the source of the fire. Steve was there on the phone to the insurance company he was claiming à ¯Ã‚ ¿Ã‚ ½20,000 the case was up in court in 4 hours time. It flew by and before he knew it he was sitting in the courtroom in front of judge Malone. He had explained his case and the judge was about to give him the money when the doors to the courtroom opened. A firemen walked in with a can of petrol in his hand and big smile on their face. The new evidence proves that Mr Steven Donaldson was guilty of fraud and sentenced to 5 years imprisonment. He sat in his cell the little hatch in the door opened the food was pushed through. He was suddenly cheered up by the taste in his mouth yum yum turkey.

The Role of Government and Personal Freedoms Essay

When the leaders of the American Revolution began their journey of independence, they revolted against the increasingly totalitarian monarchy of King George III. Representatives from across the colonies met numerous times to discuss the intrusive and burdensome policies implemented by the British Government, and to unify their efforts to have the government address their grievances. After numerous overtures were spurned by the British Government, the colonial leadership embarked on a path of overt defiance against a government which they believed no longer held the right to govern. In this struggle the founders of the United States answered the important generational question, â€Å"Should we consent to be governed?† Their answer concerning†¦show more content†¦While a small of amount of incidental injustice is tolerable in any form of government, it is important that government should contain an ideological focus on maintaining the maximum number of negative rights a mong individuals within the state fairly and equally. Whenever the state systemically undermines the rights of a large segment of the population, people have the right to protest against any laws or institutional structures which perpetuates injustice. Although protesting and disobedience to laws are morally justifiable, the scope in which people are allowed to rebel against government must be proportional to the injustice committed. Martin Luther King Jr.’s Letter from a Birmingham Jail provides a useful framework to explain under what condition a law is â€Å"unjust† and should be disobeyed. In his letter, King Jr. argues that an unjust law is, any law that degrades human personality . . . is a code that a numerical or power majority group compels a minority group to obey but does not make binding on itself . . . [or] a law [that] is just on its face and unjust in its application (King Jr.). By utilizing King Jr.s criteria, people can determine if the preconditions exist for the consent to be governed. Another important condition that a government must ensure in order to receive consent to be government is its adherence to the protection of third party interests to fully protect the rights and freedoms of individuals fromShow MoreRelatedThe Relation Between Economic Freedom And Political Freedom1216 Words   |  5 Pagesrelation between Economic Freedom and Political Freedom and also the Role of Government in a Free Society written by Milton Friedman. 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